Have you ever considered the difference between the dependent and independent personality types found in your organization? Having primarily worked with self-employed contractors over the years – relatively independent souls by nature – I have a distinct affection for their thought process over the alternative. Certainly, not all who are self-employed are independent thinkers, no more than all employees are dependent thinkers.
The experienced manager may indeed strive for perfection yet also understands that excellence is a fully acceptable alternative! Targets and timelines must be established to insure that we and our team can reach enhanced levels of performance. Buy-in of all impactful parties is essential in reaching this desired outcome. Only then can we truly exceed even the most reasonable expectations.
American Business is collectively ready to turn the page on what have been the most difficult years in the past few decades, or at least as difficult as in my professional career. The real question becomes, are we truly better prepared? Past avenues must now be reviewed, and adjustments are likely to be required to endure and flourish in a new marketplace.
Unconventional wisdom would suggest it’s time to stick your neck out a bit further. If your company’s marketing strategies are past their “freshness date,” it’s is also very, very likely that many of your competitors are unknowingly in a similar position. This can be the very best possible time to step out of the pack by distinguishing yourself as well, yes, a bit “unconventional.”
Those who’ve survived in business have done so by never deviating from their model of insuring a positive and rewarding customer experience. Now’s the time to analyze just how user-friendly your company is. Make sure everyone on your staff understands their importance in the total “sales process.” Create a customer experience mission statement, including minimum standards of performance, and then provide the training to fulfill the objective. It’s time to dazzle the marketplace.