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	<title>Interpersonal Business &#187; Substance</title>
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	<description>A Sales, Marketing and Management Letter by Keenan Longcor</description>
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		<title>SUBSTANCE VS. FORM  Vol. XXXXV</title>
		<link>http://www.interpersonalbiz.com/2009/08/substance-vs-form-vol-xxxxv/</link>
		<comments>http://www.interpersonalbiz.com/2009/08/substance-vs-form-vol-xxxxv/#comments</comments>
		<pubDate>Sat, 01 Aug 2009 16:57:18 +0000</pubDate>
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				<category><![CDATA[Management Rewards]]></category>
		<category><![CDATA[Management Strategies]]></category>
		<category><![CDATA[Form]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Integrity]]></category>
		<category><![CDATA[Manager]]></category>
		<category><![CDATA[Substance]]></category>

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		<description><![CDATA[How do we define ourselves?  Our only meaningful identity is in our integrity.  We often confuse “what we do” with “who we are.”   Society tends to teach us that our value is through our productivity in the work force.  If we rely on others to define us, we have no definition in their absence.  With our last breath, no one will truly care about our job description.  Only our spirit and integrity carry on.]]></description>
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