Aug 01
As we continue to evaluate the talent of our collective staff, and the talent currently available in the marketplace, we can’t help but debate whether there’s been an appreciable shift in the “talent pool” in recent years. The best seller, In Search of Excellence, was published nearly 20 years ago. How has this search progressed?
Clearly, excellence can be found in all areas of business. But are the examples as apparent as they once were? In the last decade, we’ve also seen dramatic socio-economic changes dictate the dynamics of many business sectors, including both the retail and service economies.
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Jul 01
All industries, including private or non-profit organizations, adhere to historical marketing schedules, time lines, and strategic calendars in the promotion of their products and services. Some are intrinsic to our industry, while others are established based on an annual event such as Christmas, the New Year, even Groundhog Day.
We are creatures of habit; it’s human nature to delay decisions relating to commitment until the very last opportunity, if allowed to do so. We must create a new sense of urgency for our clients to meet the evolving needs of our organization and our industry in order to flourish!
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Jun 01
I believe that business culture in America has lost an element of respect for time. With individuals seemingly being “expected” to give more and more to meet today’s multi tasking standards, there’s an element of despondency in fulfilling all of the personal and professional requirements in their lives.
This month’s issue proposes that individuals must address this problem if they are to reach the Promised Land of fulfillment.
Commonplace technology and tools have had an extraordinary and positive effect over the past decade. These tools now provide us with the reality of being connected 24/7 if so desired. Are we thirty percent more productive than ten years ago; at some level has our culture “taken us for a ride?”
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May 01
American Business is collectively ready to turn the page on what have been the most difficult years in the past few decades, or at least as difficult as in my professional career. The real question becomes, are we truly better prepared? Past avenues must now be reviewed, and adjustments are likely to be required to endure and flourish in a new marketplace.
Unconventional wisdom would suggest it’s time to stick your neck out a bit further. If your company’s marketing strategies are past their “freshness date,” it’s is also very, very likely that many of your competitors are unknowingly in a similar position. This can be the very best possible time to step out of the pack by distinguishing yourself as well, yes, a bit “unconventional.”
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